Wednesday, September 5, 2007

Pet Home Urine Test

When I first had the idea about creating a product where people could perform a urine test on their dog or cat at home, I wondered how easy it would be for people with no medical background to do this test.

We ran focus groups, gave away lots of free tests and found that when people realized how valuable this tool could be for protecting the health of their dog or cat, they were very open to learning how to do it. And it really is true that after you have done one test, you will feel like a pro.

More and more I am finding that it is often the simplest solutions that are the most effective.

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1 Comments:

At September 23, 2007 4:45 AM , Gloria Heavenletters said...

If the home test for pets had been available years ago, my little apricot poodle could have been spared much suffering. Her diabetes could have been discovered much earlier than it was. I don't know why the vet didn't test her for diabetes before it was severe nor why I didn't use my own head.

 

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